Ken Blanchard in USA Today

Shabnam Banerjee-McFarland Posted by Shabnam Banerjee-McFarland, Sales and Marketing Strategist, Berrett-Koehler Publishers, Inc. .

Shabnam is the Sales & Marketing Strategist at BK and coordinates launch campaigns for a few books per season. She is a San Francisco native born & raised, forever wandering the earth like a unicorn. 


When author Ken Blanchard, 75, of The One Minute Manager fame, and his friend and colleague, psychologist Morton Shaevitz, 79, ran into each other on a flight, they began a spirited conversation about how people have different approaches to getting older.

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